TOSHIBA IN PARTNERSHIP WITH HCL INFOSYSTEMS EXPANDS ITS RETAIL PRESENCE IN INDIA
BY UNVEILING 'SHOPTOSHIBA'
India's first
exclusive network of concept stores showcasing an extensive range of mobile computing
products for the home, SOHO and SMB customers.
New
Delhi, February 14, 2006 -- The Computer Systems Division of Toshiba Singapore
Pte. Ltd. in partnership with HCL Infosystems Ltd, India's premier information
enabling company, today announced the next phase in retail of mobile computing
products, by unveiling a series of new concept stores named 'shopToshiba'. These
concept stores are India's first exclusive stores to showcase an extensive range
of mobile computing products for the home, SOHO and SMB customers. In the first
phase of rollout, Toshiba & HCL have established 7 'shopToshiba' stores in Delhi,
Pune, Bangalore, Hyderabad, Gurgaon & Mumbai. The two partners plan to extend
this network of exclusive retail stores to 15 cities by the end of 2006.
"We are very happy to establish this network of exclusive mobile computing retail
store across the country. This initiative will add a new dimension to the retailing
of mobile computing products in India. We hope to provide consumers a unique experience
of cutting edge Toshiba notebooks through this initiative, backed by well-informed
staff that understands the nuances of consumer requirements. 'shopToshiba' will
not just help enhance brand presence, it will create a strong retail identity
and in the process will make our products accessible to a much larger number of
consumers." said L.Ramprasad, Associate Vice President - Toshiba Mobile Computing
Business, HCL Infosystems Ltd. "We aim to further leverage these concept stores
by introducing these across other markets nationally" he added.
Each
'shopToshiba' concept store, with a strategic channel representative location,
will showcase Toshiba's most innovative mobile computing devices and complementary
accessories right from the world's slimmest lightweight notebooks with the latest
cinematic multimedia-rich screens, to wireless Tablet PCs, providing the ultimate
digital home entertainment lifestyle experience. In addition, these concept stores
also provide post-sales products that are a part of "Toshiba Must Have" Gadgets
that give the customers a unique and entertaining shopping experience.
"Toshiba's mobile computing strategy is driven mostly by the voice of customers,"
said Ivan Kam, Distributor Manager of Toshiba Singapore's Computer Systems Division.
"Our one-stop concept stores located around the region will also act as an invaluable
platform to further research, develop and introduce new products to meet our customers'
needs. In turn, customers also benefit as well by receiving up-to-date information
on Toshiba technology from these knowledgeable retail representatives."
Toshiba has already established over 100 Toshiba touch points across Asia since
2002, and expect to grow this concept drastically as mobile computing lifestyle
becomes a reality.
About Toshiba Established in 1875,
Toshiba Corporation is a global high technology product leader with 315 major
subsidiaries and affiliates worldwide. Toshiba Singapore Pte. Ltd. is a wholly
owned subsidiary of Toshiba Corporation. Its Singapore-based Computer Systems
Division (CSD) is the regional headquarters for South and Southeast Asia. In addition
to notebook computers under the Qosmio, Satellite, Satellite Pro, TECRA, PORTÉGÉ
and Libretto product brand names, the company also offers portable and wireless
accessories, and Pocket PC devices for customers under the Toshiba brand name.
For more information, visit the company's website at
www.pc.toshiba-asia.com.
About HCL Infosystems HCL Infosystems, India's premier information
enabling and integration company offers its customers technology solutions across
multiple platforms. It has partnerships with some leading global player like Intel,
AMD, Toshiba, Ericsson, Microsoft, Nokia and Sun Microsystems among others.
HCL Infosystems has direct customer service centres across 300+ locations
and two ISO 9001 certified state-of-the-art manufacturing facilities. With a mission
to provide world-class information technology solutions and services to enable
its customers to serve their customers better, HCL Infosystems is forever setting
new standards of IT in the country. For more information please visit
www.hclinfosystems.in
About HCL Enterprise HCL Enterprise is a leading Global
Technology and IT enterprise with annual revenues of $2.7 billion (Rs.12, 000
cr). The HCL Enterprise comprises of two companies listed in India, HCL Technologies
& HCL Infosystems. The 3-decade-old enterprise, founded in 1976, is one of India's
original IT garage start ups. Its range of offerings span Product Engineering,
Technology and Application Services, BPO, Infrastructure Services, IT Hardware,
Systems Integration, and distribution of technology and telecom products. The
HCL team comprises of 30,000 professionals of diverse nationalities, who operate
from 15 countries including 300 points of presence in India. HCL has global partnerships
with several leading Fortune 1000 firms, including leading IT and Technology firms.
For more information please
www.hcl.in
