HCL LAUNCHES THE FUTURE GENERATION OF DIGITAL LIFESTYLE
ENABLERS
Unleashes 2007 Collection; designed to be generations-ahead of
any other desktop and become the digital lifestyle driver of the future
Imagine your computer defining your 'Lyfe' style
Imagine a 42 mm high powerhouse, that can deliver cutting- edge performance
Imagine recording live FM Radio
Imagine pausing live TV
Imagine fighting off your virtual enemies on most powerful gaming PC of India
Imagine making small.big!
Live it all.with HCL Beanstalk
New
Delhi, December 22, 2006: HCL Infosystems Ltd. - nation's premier
information enabling and integration company and developer of India's first PC
- today launched HCL Beanstalk 2007 Collection - and once again, changed the
meaning of what 'computers' can deliver. Unleashing a range of four new HCL
Beanstalk digilife-enablers, this engaging & futuristic range endeavors to
transform a personal computer from being a workstation to being the epicenter
of 'digital lifestyle' at one's drawing rooms.
The new range included HCL Beanstalk Nano - a 42 mm high - 'small' computing
powerhouse, which with its 'big' functionalities, has redefined 'portability'
for desktops; HCL Beanstalk Lyfestyle - the first ever PC to feature a complete
10 foot wide digital user interface and is a composite entertainment enabler;
HCL Beanstalk Dominator - India's most powerful gaming PC with graphic &
processing capabilities to make you city's newest gaming god; and HCL Beanstalk
Slim - the ultra-slim genius with really thick set of 'all-in-one'
capabilities, which would open new horizons of unlimited possibilities.
Taking a giant futuristic technology stride and re-discovering desktops, Mr.
Ajai Chowdhry - Chairman & CEO, HCL Infosystems Ltd., said, "HCL has
always been at forefront of defining the trends in the Indian PC market.
Continuing further on our endeavor to enable 'true' digital lifestyle, we are
proud to today write yet another chapter in the future of PC technology - and
offer a range, which is capable of perhaps being called as 'global first' in
its category. This launch, besides meeting and exceeding the demands of today's
tech-hungry families, also reflects HCL's continued commitment to sustain its
leadership in desktops and pioneer path-breaking technologies. Though we never
have been 'small' in the Indian PC industry, the HCL Beanstalk 2007 collection
definitely announces our 'Big' conquest."
Commenting on the launch, Mr. Hitendra Chaturvedi, Senior Director - OEM,
Microsoft Corporation India Pvt. Ltd. said, "Indian consumers are fast
moving into the world of converged, digital experiences and devices & software
that can help drive these, are the future of technology. Converged devices such
as the HCL range of digital lifestyle enablers powered by the Microsoft Windows
XP operating system are fast catching the fancy of the consumer to become the
center of the entire digital lifestyle, and I am sure that they will be
immensely popular in India."
He further added, "Over the next few
months, consumers can combine the power of these devices with the soon-to-be
launched Windows Vista platform, and take the digital experience to an even
greater high."
Creating new benchmarks in offering breakthrough experiences through connected
devices and compelling software applications, coupled with gen-next design
elements, HCL Beanstalk will give a tough competition to existing entertainment
& lifestyle devices. Not only does the entire range have a host of
'aspirational' features as part of standard configurations - such as Microsoft
Windows Media Centre; wireless connectivity; wireless peripherals such as mouse
& keyboards; dual layer DVD recorder - but also is empowered with cool add-ons
such as xpress recovery tools, pre-installed broadband internet pack and a
complete pre-loaded entertainment kit including games, recipes, multi-lingual
software package and lot more. Further more, all HCL Beanstalk PCs in this
range are ready for Windows Vista - the new generation software standard, soon
to be launched.
"This new range of PCs from HCL uses Intel's Core 2 Extreme processor to
deliver immense speed and responsiveness for digital media creation, high-end
gaming and is aimed at market segments which crave absolute performance"
said
Prakash Bagri, Director - OEM Business, Intel India.
The new PCs are also based on Intel® ViivT technology. Intel® ViivT technology
is designed to enhance and help manage the enjoyment of digital entertainment
in the home. With Intel® ViivT technology-based PCs consumers can not only
connect to the TV, but also create music, play games and showcase home photos
and videos making it a 'one-stop-shop' for entertainment."
The immediacy, global reach and on-demand nature of the Internet supports a new
trend in how people get their entertainment, "Intel intends to accelerate this
trend through relationships with leaders in digital entertainment worldwide.
This is about delivering content at home, creating 'music DJs,' playing games
and showcasing home photos and videos - it's a 'one-stop-shop' for
entertainment.
Further more, with this range - HCL Infosystems Ltd. would also be aiming to
create a marketing history in the Indian hardware sector - by becoming the
first-ever PC brand to be pre-launched on select websites - before hitting the
shelves of various stores nationwide.
Sharing the details of exclusive web launch initiative, Mr. Rajendra Kumar -
Executive Vice President, HCL Infosystems Ltd., said, "The HCL
Beanstalk 2007 collection has been designed for the new-gen lifestyle &
technology customers - and thus adopting the medium of internet to exclusively
reach out to these audiences, seemed to be an exciting fit. To complement our
marketing initiatives, we have also commissioned a new advertising campaign -
which would make any other 'big' player look 'small' in its offerings for the
customer. We invite you to log in to a new computing era!"
The complete range of HCL Beanstalk PCs comes up with HCL's 'Best Assured'
promise of India's largest service & support network to ensure that even if you
take a break at times, your own 'digital lifestyle' doesn't.
HCL BEANSTALK 2007 COLLECTION
HCL Beanstalk Nano - Big has really become small! With a height of just
42 mm and super light weight of close to just 1.3 Kgs, HCL Beanstalk Nano
promises superb mobility and the choice to place it horizontally or vertically
as per your needs. Or if you please, you can even pick it up and connect it to
just about anything because it is a single entertainment hub - video recorder &
player, a media jukebox, a gaming devise, a digital album and a complete TV Web
Browser and stereo system.
You can even connect your HCL Beanstalk Nano to a high definition TV and 5.1
speaker system to create a home theatre environment and with instant switch
on/off, personal video recording and digital imaging storage medium, it is
indeed a plush world of digital content. That takes entertainment to a
different level altogether. Not just that, it comes with a state-of-the-art
specialized Nano keyboard and a stylish remote control to keep the world of
entertainment right within your control. To top it all, it comes with MoDT
(Mobile on DeskTop) technology - enabling you save electricity costs and work
quietly with its low noise emissions.So much in such a small PC - enough to
give you a big edge.
HCL Beanstalk Lyfestyle - gives yet another dimension to PCs - A DVD
look-alike, with its sleek contours, complete digital display, thrilling Altec
Lansing stereo speakers - which would transform your drawing room to a 'digital
media confluence & lifestyle' room! Own it for its gorgeous unconventional
looks, multi-faceted entertaining abilities and arriving 'Big' in life!
HCL Beanstalk Dominator - is unarguably India's fastest and most
powerful gaming PC. With constituents like Nvidia chipsets & graphics, Intel
Core 2 Extreme Processor X6800 and a pre-loaded set of compelling games -
including the multiplayer role playing game Ragnarok - HCL Dominator is
designed to delight both gaming enthusiasts as well as die-hard connoisseurs.
Indeed, HCL is the first-ever hardware manufacturer, who has tied up with Level
Up - a leading game developer - to offer pre-loaded MMPORG (Massively
Multiplayer Online Role playing Game) games such as Ragnarok & Gunz Online - on
a PC platform.
Comprising three distinct configurations to suit your gaming appetite, the HCL
Beanstalk Dominator series also comes equipped with ergonomically designed
keyboards, offering gaming comfort and featuring multimedia keys and
programmable hot keys. It has been enhanced for game-play banter as well as
standard PC functionality and Windows shortcut keys. Other accessories include
a high precision mouse to enable easy maneuvering, a trendy Joy Stick that
converts every war into fun, a Game Pad that helps you win and Altec Lansing
speakers for 27 watts of pure, crisp stereo.
Live the other world, with HCL Beanstalk Dominator.
HCL Beanstalk Slim - Designed to attain new heights of haute couture,
the HCL Beanstalk Slim - with its ultra-slim cabinet and the TFT LCD monitor,
is set to dazzle your senses. Designed to be so compact that it can fit in any
space, it is powered with genuine Microsoft Windows XP Media Centre - thus
donning the multiple avatars of TV, a DVD player, a MP3 player, Game station,
FM radio, Digital Video Recorder and whatever else you want to make of it.
Added with multi-tasking facilities, its truly a dream come slim!
About HCL Infosystems
HCL Infosystems, with annual revenue of US$ 2.6 billion, is India's premier information enabling and system integration company. HCL offers products and infrastructure solutions in the fields of computing, communication, networking, office automation, broadcasting and imaging. It has partnerships with leading global players like Intel, AMD, Toshiba, Bull, Ericsson, Cisco, Microsoft, Nokia, Apple, Computer Associates, Casio,Symantec and Konica Minolta among others.
HCL has a direct sales, channel sales and retail sales network pan India. HCL has a support of 360+ customer service centers and four ISO 9001 certified state-of-the-art manufacturing facilities. HCL Infosystems has pan India presence across metros and non-metros. With a mission to provide world-class information technology solutions and services to enable its customers to serve their customers better, HCL Infosystems is forever setting new standards of IT in the country. For more information please visit us at
www.hclinfosystems.in
About HCL Enterprise
HCL Enterprise is a leading global technology and IT enterprise with annual revenues of US $3.7 billion (Rs. 16,801 crores). The HCL Enterprise comprises two companies listed in India - HCL Technologies & HCL Infosystems. The 3-decade-old enterprise, founded in 1976, is India's original IT garage start-up. Its range of offerings span Product Engineering, Technology and Application Services, BPO, Infrastructure Services, IT Hardware, Systems Integration, and distribution of ICT products. The HCL team comprises 40,999 professionals of diverse nationalities, who operate from 16 countries including 360 points of presence in India. HCL has global partnerships with several leading Fortune 1000 firms, including leading IT and Technology firms.
For more
information please visit us at www.hcl.in
